Client: Craig Clay
Product: Official Music Video
Brief: Craig Clay is a young London solo artist and he recently released his first song and wanted a music video for this and so we collaborated ideas. His concept is rooted deeply with the lyrics and he wanted to try and visually bring them to life and these are represented in the scenic shots. I then fused those concepts with the performance piece which I wanted in the middle of forest/woodland area. I have a big passion, don’t ask me why, for getting hold of old pianos and either destroying them to make art or taking them out of their natural habitats and playing them somewhere you wouldn’t normally see a piano being played and I hope in this instance it worked.
Skill Set: Director, Videographer & Editor